I'm Natalie Bernacchi, Retention and Revenue Strategist, Fractional Customer Success Leader, host of the Light Her Up podcast, Co-Founder of The CEO Besties, and proud mom to Maya and Jax.
I spent over 15 years inside high-growth startups turning their renewals and retention chaos into a real revenue function, building Customer Success and Account Management teams from the ground up and scaling them into the well oiled retention engines that made growth sustainable.
Then I took everything I learned and brought it into the world of ambitious female founders, because the same systems that stabilize recurring revenue for startups? They work just as powerfully for solopreneurs.
Hi, I’m Natalie!
I spent years doing the thing that looked great on paper. High performance reviews, a steady paycheck, and the kind of career trajectory that made sense to everyone around me. But I was exhausted and I knew I was building someone else's vision, not my own.
When I left to build my own business, I thought the hard part was behind me. As I started to build my own community of female founders around me, what I discovered was that most of them were working far harder than they needed to and their revenue depended entirely on constant selling, launching, and being "on," with no real visibility into what next month would bring.
Whether you're a 6-figure solopreneur tired of rebuilding your income from scratch every month, or a startup founder ready to turn Customer Success into a real revenue engine, you're in the right place.
Customer Success is Revenue Infrastructure
For Solopreneurs:
For Startups:
That's not a tagline. It's the whole reason I do this work.
When I'm not in strategy mode, I'm traveling the world with my family, (I'm actually writing this from a beach chair at a yoga retreat in Cabo San Lucas), co-creating spaces for women to build their businesses and lead boldly through The CEO Besties, and hosting the Light Her Up Podcast, where revenue strategy meets real conversations with female founders about what's actually possible.
My favorite title is still Mom to Maya + Jax. Everything I've built exists to protect that.
So you can actually live the life you built this business for.
If you're a solopreneur ready to stop rebuilding from scratch every month and start creating predictable revenue, or you're a startup founder ready to stop losing revenue to churn and start building a retention function that actually scales, I'd love to work together.